It has become evident that there exists a significant gap in understanding regarding the imperative nature of sponsorships for NixCon NA, and the vital role each sponsor’s contribution played in ensuring the realization of the convention.
The kickoff meeting convened in mid to late December of the preceding year. Subsequently, a decision was made to co-locate with SCaLE, necessitating swift and efficient planning and execution, with approximately 3.5 months allotted for preparation.
A month prior to the event, sponsorship contributions amounted to $24,000 USD, which was just sufficient to cover the venue expenses for the duration of the convention. However, no provisions were made for essential items such as swag, signage, refreshments, meals, or any other unforeseen financial requirements.
14 days prior to the event, the confirmation of Determinate Systems as a sponsor provided the necessary funds to cover the expenses incurred for the ordered shirts.
6 days prior to the event, the confirmation of three additional sponsors—worldquant, anduril, and garnix—confirmed their support, giving us the budget for snacks, drinks, and signage. Nevertheless, the budget remained insufficient to cover the cost of a single lunch, which would have resulted in a deficit.
It is imperative to emphasize that the participation of each sponsor was indispensable in the realization of this event.